Welcome to Marwen

SOCIAL CAMPAIGN

The main theme of Welcome to Marwen resonated with our small creative team: art is a powerful tool for healing. We’re proud of our social campaign that gave fans of Robert Zemeckis, Steve Carell, and Janelle Monáe a glimpse into the intricacies of the world of Marwen.

Our creative focused on the theme of the ‘viewfinder.’ What changes when you shift how you frame something? How do you divide your focus? What depth of field do you have in your own life?

This was a complicated film to distill into small social assets, but the client and our team were happy with where we landed, as were curious to-be fans.

Designed at Fullscreen Media with Dan McCauley in collaboration with Universal Pictures.