Agency of record 2022–2023
There comes a time in every human’s life to let loose. 2022 was my time.
Over the course of nearly two years, I was the Senior Art Director on Adult Swim’s agency of record. During that time, I oversaw a team of weirdos that produced a slew of “the good stuff:” original illustrations, custom animations, 3D renders, and live production shoots. Our goal: invert the humor of shared experiences.
That was it.
Not click-thrus, not subscriptions, not ad-buys – just content that wasn’t squeezed through the cheesecloth of the corporate rat race. As it turns out, we crushed the brands running the race anyway, to the tune of millions of likes, tens of thousands of comments, multiple news articles, and a trunk-full of industry awards and nominations.
Only one thing matters out of that whole mess – the sliver of delight. That was we provided. Just one moment of relief from this daily onslaught of grief and stress. One laugh in-between all the nonsense.
That was us.
Designed at Movement Strategy with Daniel Zamilpa, Roland Parker, Matt Chevlen, Patrick Adley, and Jordan Kreisberg in collaboration with Adult Swim: Michael Cahill, Shane Dering, and Eli Watkins.
